About Seoul Blend

Welcome to Seoul Blend, your digital gateway to the vibrant world of South Korean culture!

Our Mission

At Seoul Blend, we’re passionate about sharing the richness and diversity of South Korean culture with the world. From the pulsating beats of K-pop to the serene beauty of traditional hanbok, from sizzling street food to groundbreaking K-beauty trends, we aim to be your trusted guide in exploring all facets of Korean life.

Who We Are

Seoul Blend was founded by Oh Jae Hee, a Korean culture enthusiast with over two decades of experience living and working across Seoul, Hong Kong, and New York. Jae Hee’s journey began with a fascination for hanbok and blossomed through shared Korean meals with college friends. This passion, combined with a background in East Asian history and strong family ties in Seoul, provides a unique perspective that bridges East and West.

What We Offer

Our blog covers a wide range of topics, offering a comprehensive exploration of South Korean culture. Dive deep into Korean traditions, customs, and modern cultural phenomena in our K-Culture section. Stay updated on the latest in K-dramas, K-pop, and Korean cinema with our K-Entertainment coverage. Explore Korean fashion trends, from street style to haute couture, in K-Style. Discover skincare secrets and makeup tips from the land of innovative beauty in K-Beauty. Savor the flavors of Korea, from royal court cuisine to popular street snacks, in our K-Food articles. Plan your perfect Korean adventure with our insider tips and hidden gems in K-Travel. Immerse yourself in Korea’s rich artistic heritage and contemporary art scene through K-Art. And for those on the go, our K-Bytes section offers quick, bite-sized information to keep you connected to Korean culture wherever you are.

Our Promise

At Seoul Blend, we strive to provide accurate, insightful, and engaging content that goes beyond surface-level observations. Whether you’re a K-drama fan, a foodie, or simply curious about Korean culture, we’re here to enrich your understanding and fuel your passion.

Join Us on This Journey

We invite you to explore, learn, and engage with us as we uncover the many layers of South Korean culture. Follow us on social media, subscribe to our newsletter, and don’t hesitate to reach out with your questions or suggestions.

감사합니다 (Gamsahamnida) for being a part of our Seoul Blend community!